Private label cleaning products
connect your name with only the best quality
Private label it is
At Flash, we are specialised in private labels. Hence, countless multinationals and producers of A-labels in the EMEA countries have proudly connected their name to our products. We produce a wide range of products for both the professional and the retail market. Due to the variety of our customers, Flash offers various private label packaging possibilities.
Our 55+ years of expertise can help you reduce the time-consuming process of developing new products. In addition, Flash offers a wide range of packaging types, colours and content. We strive for strategic collaborations with our partners with trust and co-creation being the main two pillars in the partnership. Therefore, the main goal is to cultivate a partnership which ensures mutual benefit for both parties.
“We distinguish ourselves with unique tailor-made products. Through customization, we deliver real added value: products which are not to be found anywhere else.“
Harrie Dekkers (Key accountmanager)
Why private label?
Private label products are often associated with lower-cost products. However, in contrast to that, we always aim to design and produce high-quality products. We strongly believe that our products should support the best cleaning performance for our customers. Therefore, producing the cheapest product is never our goal. In our Product Innovation Team, we research and create product innovation processes, that truly help our private label customers by supplying them with only the best cleaning products. The result? Not only our private label products are ncheaper than an A brand. But more importantly: the cleaning performance is better.
Creating your own private label increases the control over pricing, sales and distribution. Moreover, it creates a strong brand identity and improves customer loyalty and recognition. Private labels make it more difficult for competitors to supply similar products for the same price. A wholesaler will compare prices, giving private labelling a huge advantage. Whether you need polypropylene wipes or a sustainable floor mop. Flash is there for you.
Get in touch
Let’s connect. Send us a message and see how we can help you.